The ITU has approved a new video format that could bring 4k video to future broadband networks, while also making streaming HD video available even on bandwidth-constrained mobile networks. The H.265 standard, also informally known as High Efficiency Video Coding (HEVC), is designed to provide high-quality streaming video, even on low-bandwidth networks.
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The hope is that, through improved compression techniques, H.265 will enable publishers to stream 1080p video with about half as many bits as required today.